Have you checked your AdSense email preferences lately? If not, you may be missing out on important information and special offers without realizing. Take a minute to log in and update your email preferences under the ‘My Account’ tab. Want to be invited to upcoming events like AdSense In Your City? Make sure you check the box next to Special Offers when you edit your email preferences so you can stay up-to-date with giveaways and other special programs in your area. Want tips from the >>Read more
Archive for August, 2010
Selling SEO Services: A Consultative Approach
August 26th, 2010 
JOY Does the thought of selling fill you with dread? If you see yourself as a technologist, or marketer, then selling may not come easy to you. But we all need to sell something, even if it is just our opinion! If you're a consultant of any description, it comes with the territory. So it pays to know a few techniques. Luckily, sales isn't something you have to be born to do - it does not require supernatural charm, charisma, a hide as thick as an elephant, and a superhuman drive. Selling can >>Read more
New Tools to Debug Your Tracking Code
August 25th, 2010 JOY Raise your hand if any of this sounds familiar to you: You just set up your tracking code and you're wondering if it's correct--and you want to know right now. You have decided to migrate your tracking to the new asynchronous syntax--but you want to know if your syntax has any errors. You finally decided to customize the tracking code for cross-domain tracking--but you're worried that you might break your tracking. You want to make sure that your campaign is set up to the correct >>Read more
Back to Basics: Fast Segments with Analytics Intelligence
August 25th, 2010 JOY Did you know that there’s a quick way to create advanced segments from automatic alerts? This is one of those “I can’t believe how powerful this is and yet so easy to do” features. Let me illustrate with an example from the Google Store site. A few months ago, on February 5, the Google Store received a surge of traffic from TechCrunch.com. We would not have noticed this extra traffic were it not for Analytics Intelligence. In the following screenshot, you can see that the store >>Read more
Blogger’s 11th Birthday Party
August 25th, 2010 JOY Attention all Bloggers! We know many of you use AdSense to monetize your blog, and we wanted to be sure you didn't miss out on the invitation to Blogger's 11th Birthday party. Using Meetup Everywhere, you can find a party in your area that will be filled with local bloggers like you. We hope you’ll take advantage of this great opportunity to swap stories about your readers, learn about some new sites, share tips about earning with AdSense, and get to know other passionate bloggers. Details >>Read more
How Many Companies Has Google Bought?
August 25th, 2010 JOY One of the best ways to track Google's strategies is through visualizing & analyzing their acquisitions. Which is what the following image helps you do. Click on it for the full enlarged version via Scores >>Read more
Introducing Weighted Sort
August 24th, 2010 JOY Have you ever sorted a report by bounce rate and seen nothing but entries with a 100% bounce rate? Have you then noticed that these entries only have 1 visit? Not only is this useless and frustrating, but it obscures the real data points that you care about behind pages of garbage. Well fret no more! We are pleased to announce a new sorting algorithm called weighted sort. Now when you sort on a computed metric, you can weight that sort by the number of data points, bringing you the most >>Read more
Alexa Site Audit Review
August 24th, 2010 JOY Alexa, a free and well-known website information tool, recently released a paid service. For $199 per site Alexa will audit your site (up to 10,000 pages) and return a variety of different on-page reports relating to your SEO efforts. It has a few off-page data points but it focuses mostly on your on-page optimization. You can access Alexa's Site Audit Report here: http://www.alexa.com/siteaudit Report Sections Alexa's Site Audit Report breaks the information down into 6 different >>Read more
New Verification Integration With Asynch
August 23rd, 2010 JOY Nobody likes to duplicate effort. Unfortunately, sometimes it's a fact of life. If you want to use Google Analytics, you need to add a JavaScript tracking code to your pages. When you're ready to verify ownership of your site in other Google products (such as Webmaster Tools), you have to add a meta tag, HTML file or DNS record to your site. They're very similar tasks, but also completely independent. Until today. You can now use a Google Analytics JavaScript snippet to verify ownership of >>Read more
Sensitive category blocking now available for Japanese, Chinese, Polish, and Portuguese
August 23rd, 2010 JOY In an effort to expand the availability of sensitive category blocking (also known as category filtering) worldwide, we’re happy to announce that sensitive category blocking has now officially launched in Japanese, Chinese, Polish, and Portuguese. As you might know, this feature is also available in English, French, German, Spanish, Italian, Dutch, and Arabic with testing being done for Russian. With sensitive category blocking, you can prevent ads from up to 11 specific categories from >>Read more
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Tags: available, blocking, Category, Chinese, Japanese, Polish, Portuguese, Sensitive 
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